Tag Archives: triathlon coaching business

Rock Star “Business of Triathlon Coaching” Call Is Now Available For Download!

In the audio call that was just released in the exclusive triathlon coach section of the forum, which you can access by clicking here, Ben Greenfield and Kerry Sullivan answer the following questions:

Getting to know a client appears to be an important trait of a triathlon coach when attempting to map out a pathway towards achieving the client’s goal(s). Do you agree? If yes, then can you provide examples of tools and/or steps/processes one can utilize to “get to know the client” ?

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In your experience when dealing with average age-group athletes, who are either completely new to the sport of triathlon or only have very limited exposure, what are the traits and characteristics of a coach that these type of athletes are attracted to which would likely tend to influence their decision to request assistance from a coach (i.e. become a client of that coach)?

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As a counter question on the above question regarding average age-group athletes, in your experience which traits and characteristics seem to “turn-off” this group from seeking assistance from a coach?

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I’m having trouble marketing myself effectively. I’m young (24), certified through a lesser-known body (ISFTA) and my degree is not in the fitness field (Mass Communications). That said, I’m a sponge for new learning, studying to be a CISSN or an ISSN-SNS (haven’t decided yet), and have 3 years of experience racing Sprint -> Ironman.

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How can I make my resume pop?

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What is your opinion on USAT’s insurance policy that it offers its coaches?

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I didn’t get into the USAT coaching class I wanted to, and now am at something of a crossroads. There’s a USAT class in September I could attend. Should I try to hit that up, or go through a different body like the ITCA? Or should I just start coaching sans certification?

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Can you start from the basics, a sort of business coaching 101? Suppose one has become certified (USAT or other certification) and now wishes to begin building the business. What are the very first 3 to 5 steps someone should do to begin building the business? Think of this question pertaining to the development stage prior to actually attempting to seek clients.

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In marketing a coaching business, are personal brochures effective; one’s which may be left at an athletic club, cycling shop, etc?

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In beginning and establishing a coaching business, in your opinion what are some of the common or biggest mistakes people make during their first year of coaching?

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Are you a triathlon coach? Upgrade to a Coach Membership for $10/month – which includes monthly “Business of Coaching” call with Ben Greenfield & Kerry Sullivan, along with exclusive access to Rock Star Coach Section of forum.

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New “Business of Triathlon Coaching” course available March 1st!

On March 1st, an online triathlon school called “Rock Star Triathlete Academy” will begin offering business instruction courses for triathlon coaches. Traditionally an educational website where triathlete members can watch instructional videos, read articles, listen to audio interviews and participate in a discussion forum, the Rock Star Triathlete Academy will now add a “Business of Triathlon Coaching” section.

“There are so many triathlon coaches who want to make coaching a full time career, rather than just a moonlight job or a low salary position,” explained Ben Greenfield, co-owner of the Rock Star Triathlete Academy and author of the book “How To Become a Triathlon Coach”, “We want to give coaches the tools that they need to succeed in the triathlon industry, while still getting great results from their athletes.”

Kerry Sullivan, creator of “The Triathlon Summit”, an online audio series for triathletes, is also co-owner of the academy, “There really isn’t anything out there that shows coaches how to do things like start a triathlon coaching website, record online video or audio for their athletes, or even decide on a proper business model. We want to provide that education to coaches, and also give them good exposure to interact with the triathlete members inside the academy.”

The new “Business of Triathlon Coaching” section of the academy will be offered as an $10 upgrade to an existing Rock Star Triathlete Academy membership, and will include a 2 hour monthly call with Mr. Greenfield and Mr. Sullivan, along with a private question and answer forum for coaches, and the opportunity for coaches to actively engage in article writing and multimedia production.

For more information, or to join the “Business of Triathlon Coaching” course, click here. New memberships are limited to the first 50 triathlon coaches.

(current members, see the upgrade button inside the member’s area here)